Making a global initiative local
Strategy & creative direction
Social media management
Media buying & management
Live event coverage
We took Jacob’s Creek’s global #OurTable initiative and made it local. By embracing the local community and providing an elegant and intimate experience, we created easy-going pop-up supper clubs in the bustle of Dubai.
Based on the universal love for good food and good wine, we built genuine brand love and fostered an engaged online community.
The #OurTable experience reminds people that truly memorable evenings aren’t about an expensive price tag but rather, an authentic experience that leaves a lasting impression.